This tool is invaluable when discovering what is slowing your average load speed down, and enables you to quickly and easily make changes to speed up delivery. Good meta descriptions include a call to action along with a short description of what the visitor will see when they click on your page. Your meta description should tell surfers what is in your post, and why it is beneficial for them to click. If it would be helpful to your audience, share it. If a URL is too long then it misses out on the benefit of having any keywords within it bolded, which will likely draw more attention to the user.

Hang in there with your SEO strategy

Although most keyword tools list numbers, you shouldn’t think of them as exact counts. Rather, you should think of them as a way to compare terms on a relative scale. We really only need time, Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! experience, and research to help identify thin and duplicate content and make them better. Research topics for an infographic that people are looking for but hasn’t been created yet. You want your infographic to be unique enough to prompt people to want to share it. When you design a site or have one designed for you, it is imperative that you make the site easy to navigate for users.

Why rankings matter

Once you know your goals, you should be able at least to decide on a balance between “head” keywords and “long-tail” keywords. Human users are already intrigued by your title; all that’s left to do is entice them to clickthrough with your meta description. A meta description is information, more in depth than your title, that will let users know what to expect when they visit your page. You get the idea of what kind of content is evergreen by now, but do you understand why it matters so much? Be careful in monitoring your comments and delete those which you think are linked to spammy sites or to the blogs which are not of your niche. If you are linked to other sites which are of not your niche, those sites can harm you.

A focus on blogs to benefit search engine placement

Over the last decade, I’ve had lots of success with SEO on my website and that of my clients. In all cases, I did the right things and I stayed clear away from tactics that offered quick returns or were geared towards manipulating Google. If a search gives no cues about context or intent, Google will suggest ways the user can refine his or her search to improve context and results. Search engines typically assume that the more popular a site, page, or document, the more valuable the information it contains must be. Gaz Hall, from SEO Hull, had the following to say: "Partial duplicates are pages which vary, but by only a small amount of content, such as a couple of lines of text or a brand name."

Write about ROI

Longer content is preferred over shorter content since it can cover a topic in greater detail. Data shows that content around 2400 words ranks the best on Google. As I'm always shocked by Heat All, in this regard. machine learning evolves, along with hardware, detecting sentiment should gain importance over time. Remember, great quality and lengthy content will work best, both for users and search engines. Studies have shown that long content consistently ranks higher than thin content. Consistency is crucial; maintain a regular publishing schedule. The greatest selling point of SEO is something that it shares with most of the broader world of inbound marketing: it allows for the possibility of cumulative growth.