Although you may now have a fully optimized site, your domain authority is still more than likely not at the range you want it to be at. One of the reasons your ranking is surging might be you are getting a lot of visits from specific devices or even region on specific days. Make sure you have content matching what your audience is searching for. While there’s no denying the power of paid marketing channels such as Google AdWords, establish your organic presence and you will likely find your most profitable marketing channel.

Find a simple guide to static pages and read up about it

Answering the question “what is Negative SEO?” is complicated because there are so many tactics employed by black hat scammers. However, if you understand the basics of white hat SEO, then you should be able to figure out how people can use these strategies to attack others. What is user intent? In Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! short it is the reason why someone is searching for something in Google. What are they actually trying to achieve as a result of typing (or saying) that search term? To prove your value and make the most of your SEO knowledge, you need to sell management on the idea of investing in it. The driver of any heavy-duty link campaign is the quality and volume of your content. If your content is of average quality and covers the same information dozens of other sites have covered, it will not attract many links

Find out more about analysis

Google is now extremely advanced and answers around 15 percent of its search queries with the help of artificial intelligence (AI). This AI is called “Rankbrain” and consists of machine learning algorithms. The fact that search engines are getting smarter has very practical consequences for SEO. As the saying goes, “first impressions are lasting impressions.” The same can also be said about an online users visiting a website for the first time. That means an incredible 91.5% will only trust organic and PPC results on the first page of Google, before refining their search. Hence – Search Engine Optimisation or SEO.

The mysterious world of web 2.0

The Web Crawler is a software that browses the World Wide Web in a systematic manner as a basis for web indexing. Consider our blog subdomain name — FreeLogoServices.com/blog. What we mean when we refer to SEO, is the practice of updating content on your website so that it will organically display high in the results of a search engine (like Google or Bing). According to SEO Consultant, Gaz Hall: "Although SEO marketing tactics take a long time to show impact and ranking against high-power competitors isn’t an easy task, SEO should be a critical part of any small business’ long-term growth marketing plan."

Top trends in SERPs to watch

If your meta description is a duplicate, the user experience in Google will be less. Although page titles might vary, all pages seem the same as all descriptions are equal. It is important to have backlinks from quality sites, and those backlinks should be contextual. Use the keywords your audience is searching for. Search engines understand synonyms and similar terminology, so using related keywords in multiple pieces of content helps the bots know what topics your site covers. That said, focusing on keywords for each piece of content you publish still matters. Get your website reviewed by a popular and authoritative review site. Unpaid reviews are best since they offer value to customers that are not swayed by cash incentives.